our business objective
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Getting Closer to Serve You Better
business-objective-background-1With the objective to reach out to serve more customer with better services, Shaury focus on engaging all segments of its customers more interactively with its service campaign of "Getting Closer to Serve You Better".

Acting on this initiative, Shaury sets up Adventure Flavours, Spice Runner and The Schefz as its wholly owned marketing arm to focus on retail marketing with a supportive role to provide better services dedicated to retail customers such as hypermarkets, restaurants, hotels, fast-food chains and related businesses. We believe in getting closer to our customers to understand their needs better in order to proactively address those challenges imposed by changing market trends.

One of the challenges is to acknowledge the growing potential for halal compliance products and services in the food industry.

With this objective in mind, Shaury’s factory was designed and built to be fully halal compliance with certification from Jakim. We are planning to expand our halal products and services to a greater scale to grow along with the rising market demand for halal compliance food products in the near future.
Serving Our Customers Even Better
Shaury focus on two distinct market segments of customers with the objective to fulfill their needs with fresher quality products, better services and shorter delivery time as follows:
  1. business-objective-background-2For Corporate Customers & Business-to-business (B2B) segment of customers comprising of hypermarkets, restaurants, hotels, fast-food chains and similar food businesses etc., we have a dedicated retail marketing arm to service them directly with quicker response, better services and even to customize flavor solution according to their needs.

    Shaury is offering membership to this category of customers which entitles them to qualify for special quantity price rebate, hosting of promotional events and co-branding activities, technical support, customers loyalty awards, contests and developing flavor solutions etc.

    By registering your company as a privileged member with Shaury, our centralized inventory and logistic planning unit would immediately capture your company’s data and place your company into our priority business operational purview. This will allow us to understand your business needs better and enable us to provide you with more effective inventory management services.

    We want to fulfill your requirement with the freshest quality stock available with the timeliest delivery and ensuring you with ample supply during those peak festive seasons

  2. business-objective-background-3For Business-to-Customers (B2C) category, we want to reach out to the individual customers – the avid home chef, the college student, members of a cooking club, the weekend bachelor, the festive season cook and any individual who has a need to cook or has a passion for cooking.

    To get closer to these individuals, Shaury sets up this web portal where they will find valuable information on various types of spices, spice blends, flavor solutions and their applications for specific recipes. Shaury provides customers with hassle-free shopping and placing purchase orders from the comfort of their homes and office through our on-line store.

    To ensure consistent stock availability, better service and quicker delivery to customers, Shaury appoints licensed distributors to represent them in strategic shop locations throughout Malaysia.

    Upon receiving your order and payment, our nearest licensed distributor will deliver your order right up to your doorstep within a reasonable time. You can make a minimum trial order with a quantity as little as 25 gms. for each item as an entry level to start growing your confidence in us.

    Shaury takes our customer’s feedback seriously and we place all our customers, big and small alike with equal importance as we make it a point to always serve our customer the best we could.